It seems the easy days are behind us and we’re now going to have to work a little harder (or at least smarter) if we want to continue to feed that beast we call a pipeline.
If you’ve found this site, I think it’s safe to assume that you too are on the hunt for new mortgage marketing ideas. Also, I’m going to go out on a limb and say that while you’d prefer to spend as little as possible, you realize that, in most cases, you may need to spend a bit to make a bit (well, hopefully make a ton!). Finally, I predict that you’ve had at least one marketing idea in the past month or so that you gave some serious thought to. Unfortunately, nothing really came of the idea because you just didn’t know how to get started turning it into a reality.
If any of my assumptions above describe you, bookmark this site now!I know that your time is valuable and that you don’t have time to sift through the thousands of mortgage marketing sites online promising to turn your marketing dollars into fresh exclusive leads, nor do you want to be part of community where you spend the majority of your time hunting for information that is actually useful and not just some over-hyped sales letter.
I value your time and my commitment to you is that I’m going to keep this site on topic.
Here’s a quick list of the areas I hope to cover (shoot me an email if you can think of other topics):
• Internet Leads
• Internet Advertising (Pay Per Click, Pay Per Impression, Multimedia)
• Mailers (From Postcards, to Flyers to Value Envelopes)
• Radio Advertising
• Television Advertising
• Podcasting
• Newspaper Ads
• Automated Dialers
• Live Transfers
• Websites
• Customer Relations Management
• Email
• Sales Techniques (All of the above are useless if leads aren’t being converted!)
In addition to the above “topics”, I will be launching a user forum where like minded mortgage professionals can share marketing ideas, compare notes, and help each other find the techniques, strategies, products and programs that produce real life results. This forum will be strictly moderated and you have my word that it won’t turn into a marketing platform for lead vendors and account executives.
On top of all that, I’m working on securing interviews with top marketers, vendors, and successful sales and marketing professionals. Stay tuned as I know you won’t be disappointed with what they have to say and offer!
Ok, If you made it this far, I ask you to do two things:
1) Bookmark this site.
2) Sign up for my free notification list by clicking here. This is going to be one list that you don’t want to miss out on as I plan to provide a steady stream of freebies and hopefully some incredible offers exclusively to those on “The List.” I’m working on a special “Thank You” to those who are “charter” members. I haven’t quite decided when the cutoff will be for charter membership, but for those few who make it in, you won’t be disappointed! I value your privacy and promise to never share your information with anyone.
Needless to say, I’ve got a lot more planned for this site! And of course, those on “The List” will receive priority notification!!
Until then, keep originating!
-Joe Ramirez
Tags: mortgage marketing ideas








